{"id":2774,"date":"2023-10-25T18:57:18","date_gmt":"2023-10-25T18:57:18","guid":{"rendered":"https:\/\/ssdcmoving.local\/?p=2774"},"modified":"2025-06-03T15:28:49","modified_gmt":"2025-06-03T15:28:49","slug":"why-staging-a-home-is-important-2","status":"publish","type":"post","link":"https:\/\/www.selfstorage.com\/blog\/why-staging-a-home-is-important-2\/","title":{"rendered":"Why Staging a Home is Important"},"content":{"rendered":"\n<p id=\"top\"><em>What\u2019s covered in this article \u2013 click on a link to learn more:<\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"#What-is-Staging-a-Home\">What Is Staging A Home?<\/a><\/li>\n\n\n\n<li><a href=\"#Home-Makeover\">Home Makeover<\/a><\/li>\n\n\n\n<li><a href=\"#Its-All-About-Potential\">It&#8217;s All About Potential<\/a><\/li>\n\n\n\n<li><a href=\"#Competitive-Advantage\">Competitive Advantage<\/a><\/li>\n\n\n\n<li><a href=\"#Weathering-Market-Ups-and-Downs\">Weathering Market Ups and Downs<\/a><\/li>\n<\/ul>\n\n\n\n<p>You&#8217;ve decided to put your house on the market, and your aim is to sell it fast, and to the highest bidder. Home staging is the secret sauce in the real estate world, and can be a recipe for home-selling success. Guided by the expert advice of Kasia McDaniel, a professional stager with <a href=\"https:\/\/bluediamondstaginganddesign.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Blue Diamond Staging &amp; Design<\/a>, we\u2019ll help you give yourself a leg up in the real estate market with some simple and thoughtful advice.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"300\" src=\"https:\/\/selfstorage.com\/blog\/wp-content\/uploads\/2023\/10\/kasia-mcdaniel-with-blue-diamond-staging-and-design.webp\" alt=\"Kasia McDaniel sitting at a table\" class=\"wp-image-2775\"\/><figcaption class=\"wp-element-caption\">Kasia McDaniel<\/figcaption><\/figure>\n\n\n\n<h2 id=\"what-is-staging-a-home\" class=\"wp-block-heading\" id=\"What-is-Staging-a-Home\"><strong>What is Staging a Home?<\/strong><\/h2>\n\n\n\n<p>The short definition of staging is that you\u2019re strategically arranging furniture, decor, and even paint colors to make your home look its absolute best. But the long definition goes further to answer the question: <em>why stage a home?<\/em> McDaniel likens the importance of staging your home to the importance of making a great impression on a first date. With most potential home buyers, you\u2019ve got one shot to either wow them, or at least, get shortlisted for viewing.&nbsp;<\/p>\n\n\n\n<p>Staging isn\u2019t just about sprucing your house up visually, but also showcasing your home\u2019s charm and potential by maximizing space, highlighting function, and leaving potential buyers saying to themselves, \u201cI can totally see myself living here!\u201d<\/p>\n\n\n\n<p><strong>Pro Tip:<\/strong> Use <a href=\"https:\/\/www.selfstorage.com\/\">self-storage<\/a> to help your staging efforts. Keep only what you need to stage your home in the house and put the rest in storage.<\/p>\n\n\n\n<p class=\"has-text-align-right has-vivid-red-color has-text-color\"><strong><a href=\"#top\">Back to Top<\/a><\/strong><\/p>\n\n\n\n<h2 id=\"home-makeover\" class=\"wp-block-heading\" id=\"Home-Makeover\"><strong>Home Makeover<\/strong><\/h2>\n\n\n\n<p>Think of it as your home&#8217;s makeover session before it hits the red carpet. Staging is going to give you an edge in visual appeal, and help you vie for buyer\u2019s attention. A report from the <a href=\"https:\/\/www.nar.realtor\/blogs\/economists-outlook\/home-buyers-narrow-home-search-with-technology\" target=\"_blank\" rel=\"noreferrer noopener\">National Association of Realtors<\/a> found that 95% of buyers used the internet to search for homes, and just over half found the home they bought online, making eye-catching photos, videos and virtual tours a must.<\/p>\n\n\n\n<p>Staging for visual appeal involves creating a cohesive, aesthetically pleasing look that grabs a buyer\u2019s attention. Take a cue from a majority of social media influencers and go neutral. Of course, your home is a reflection of your style, but when you\u2019re trying to sell your home, you want to tone it down, depersonalize, and appeal to a wider audience.&nbsp;<\/p>\n\n\n\n<p>Buyers want to imagine themselves in the space, and that can be challenging when it&#8217;s filled with personal belongings and unique decor choices.This isn\u2019t the time to show off your boho style, so ditch the mismatched furniture, declutter your shelves, and swap your indoor jungle for a few strategically placed houseplants. Are your walls painted colors only a unicorn would love? Hire a painter or have a DIY weekend dedicated to putting on a fresh coat in neutral colors.<\/p>\n\n\n\n<p>McDaniel adds that it\u2019s important to be realistic with your staging efforts. What is right for a million dollar home, won\u2019t be right for a home that\u2019s coming on the market at $100,000. \u201cWe wouldn\u2019t stage a starter home with a grand piano, because it just doesn\u2019t make sense,\u201d she elaborates. \u201cThere&#8217;s always going to be something that can be done to make the house look better and appeal to buyers. Just keep in mind that the more realistic you are with how it&#8217;s staged, the more it gives your buyers the sense that your house could really be their home.\u201d<\/p>\n\n\n\n<p class=\"has-text-align-right has-vivid-red-color has-text-color\"><strong><a href=\"#top\">Back to Top<\/a><\/strong><\/p>\n\n\n\n<h2 id=\"its-all-about-potential\" class=\"wp-block-heading\" id=\"Its-All-About-Potential\"><strong>It\u2019s All About Potential<\/strong><\/h2>\n\n\n\n<p>\u201cPeople have a checklist when they\u2019re looking for a new home,\u201d McDaniel explains. \u201cThey\u2019re already thinking that they need to have this and that. But the way things look when you stage your house actually helps buyers forget about household chores, and gives them the potential to move beyond their list and fall in love with your space.\u201d<\/p>\n\n\n\n<p>Remember, your home has potential, and one of the benefits of staging your house is that you get the opportunity to bring that to the forefront. Maybe you have a cozy nook that could double as a reading corner or a small backyard that&#8217;s perfect for outdoor gatherings. If you have an extra room, here\u2019s your chance to define its purpose: guest room, home office, or yoga studio! Highlighting the potential functionality of your spaces helps buyers see themselves using what\u2019s being offered and envisioning making each space their own.<\/p>\n\n\n\n<p>One of the key tricks of home staging is to make your space look as large as possible. This is especially crucial if your home isn&#8217;t exactly spacious. By strategically arranging furniture and using the right decor, you can create the illusion of more room. Because buyers tend to love the feeling of a spacious home, this can be a game-changer!<\/p>\n\n\n\n<p class=\"has-text-align-right has-vivid-red-color has-text-color\"><strong><a href=\"#top\">Back to Top<\/a><\/strong><\/p>\n\n\n\n<h2 id=\"competitive-advantage\" class=\"wp-block-heading\" id=\"Competitive-Advantage\"><strong>Competitive Advantage<\/strong><\/h2>\n\n\n\n<p>If you\u2019re asking yourself, \u201cShould I stage my house?\u201d or \u201cDoes staging your home work?\u201d, the answer to both is a resounding <em>yes<\/em>!<\/p>\n\n\n\n<p>Studies on the topic and McDaniel\u2019s personal experience have shown that <a href=\"https:\/\/homeownershipmatters.realtor\/issues\/staged-homes-sell-faster\/\" target=\"_blank\" rel=\"noreferrer noopener\">staged homes sell faster<\/a> than their unstaged counterparts. Staging also makes you more likely to have a faster sale and gives you the potential to score a higher sale price. When your home looks like a showpiece, it captures more attention and leaves a lasting impression on buyers.&nbsp;<\/p>\n\n\n\n<p>\u201cI once advised a homeowner that staging his house would help it move faster. He scoffed at the idea, and declared that he didn\u2019t want to sell it faster, he wanted to get more money for it. So, I had to let him know that staging is the best way to accomplish both those goals!\u201d McDaniel said. \u201cHe reluctantly went along with it, and sure enough, he ended up getting it sold quickly, and for $15,000 over his asking price. It really can work wonders.\u201d&nbsp;<\/p>\n\n\n\n<p>The logic is simple: buyers are willing to pay a premium for a home that looks move-in ready and well-maintained. So, staging isn&#8217;t just about selling faster; it&#8217;s about selling smarter.&nbsp;<\/p>\n\n\n\n<p class=\"has-text-align-right has-vivid-red-color has-text-color\"><strong><a href=\"#top\">Back to Top<\/a><\/strong><\/p>\n\n\n\n<h2 id=\"weathering-market-ups-and-downs\" class=\"wp-block-heading\" id=\"Weathering-Market-Ups-and-Downs\"><strong>Weathering Market Ups and Downs<\/strong><\/h2>\n\n\n\n<p>Seasoned professionals know that the housing market can turn on a dime. But, they also know that the best <a href=\"\/tips-for-staging-your-house-for-a-successful-sale\/\">pro tip<\/a> they can offer is to stage your home! McDaniel shares insight on why staging helps you in both hot or cold housing markets.<\/p>\n\n\n\n<p>\u201cIn a hot market, there\u2019s fierce competition between sellers. Here staging can help you create an emotional connection between the buyer and the property. Since properties are likely to sell quickly, if you can get buyers to feel a strong connection to your space, those strong feelings often translate into quick decisions at a price above and beyond your asking price so that they secure their \u2018dream home,\u2019\u201d she said.&nbsp;<\/p>\n\n\n\n<p>\u201cOn the flip side, in a cold, sluggish market, buyers may feel more empowered to make lowball offers. Staging discourages lowball offers by increasing a home\u2019s desirability and justifying the asking price.\u201d&nbsp;<\/p>\n\n\n\n<p>There you have it, staging your home is not just a good idea but an essential step in the selling process. From creating a positive first impression and enhancing visual appeal, to maximizing space and showcasing potential, home staging works wonders. It neutralizes personalization, amplifies your online presence, and gives you a competitive edge. Plus, it can lead to a faster sale and potentially more dollars in your pocket.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\" style=\"font-style:normal;font-weight:700\"><a class=\"wp-block-button__link has-vivid-red-background-color has-background wp-element-button\" href=\"https:\/\/www.selfstorage.com\/\">Find Self-Storage Near You<\/a><\/div>\n<\/div>\n\n\n\n<p class=\"has-text-align-right has-vivid-red-color has-text-color\"><strong><a href=\"#top\">Back to Top<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Get expert advice on why staging your home is important when it comes to selling your home. <\/p>\n","protected":false},"author":94,"featured_media":2788,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[35],"class_list":["post-2774","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-storage","tag-home-staging"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.9 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Selling Your Home? Discover Why Home Staging Is a Must<\/title>\n<meta name=\"description\" content=\"Unlock the secrets to a faster and more profitable house sale. Explore the vital reasons why staging your home can make all the difference in attracting buyers and getting the best offer.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.selfstorage.com\/blog\/why-staging-a-home-is-important-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Staging a Home is Important\" \/>\n<meta property=\"og:description\" content=\"Unlock the secrets to a faster and more profitable house sale. 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